
Creamy formulation allowing allows optimum bonding to the hair, and thus a faithful and stable transfer of the color with all its nuances.
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Bleach with an all-purpose formula, ideal for any professional lift technique, over 7 levels. Mixed with cream peroxide, it creates a soft and homogeneus cream, that does not swell or leak.
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Primer shampoo with alkaline ph (about 9).
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It protects the scalp by preventing sensitisation phenomena asscociated to technical treatments.
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Shampoo to neutralise the orange reflection on dark blonde or brown hair.
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A delicate shampoo with acid PH, specific to soften yellow reflects on white, blonde hair or streaks.
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Multifunctional demi-permanent liquid toning dye: revives, corrects or tones the color, leaving hair soft and shiny.
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Demi-permanent liquid neutral toning dye.
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Demi-permanent liquid toning dye that can be used as gloss with the specific activator.
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Specific activator for liquid toner.
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Coloring cosmetic cream allowing to realize brilliant, safe colorations with optimal performance thanks to the innovative Color Vive technology.
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Ammonia, paraben and PPD free coloration with protective ingredients for a perfect result.
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It contrasts the cause of dandruff and helps to restore scalp balance.
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Treatment that helps to reduce dandruff, cleanses and provides a pleasant wellness sensation to the scalp.
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Bleaching powder for quick, intense lightening, over 7 levels with extreme techincal result.
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Innovative formula with high cosmeticity, it guarantees a modulable technical result with maximum protection thanks to its anti-yellow action in a new creamy consistency.
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Bleaching powder for lightening up to 9 tones.
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Bleaching powder with an entraordinary anti-yellow toning effect thanks to its balanced formula, it can lighten up to 9 levels.
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Bleach in powder form with a compact texture for perfect freehand application: it doesn't drip and can be used without papers for highlighting.
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Shampoo with a gentle cleansing formulation to prevent hair loss already at an early stage, leaving a pleasant feeling on the scalp.
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Intensive treatment that improves the normal hair growth, thanks to its natural actives reinforcing and restructuring actions.
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Frequent wash shampoo.
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Daily herbal treatment, enriched with green tea extract.
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Hydrating and protective mask, with immediate balancing action on hair and scalp.
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Instant treatment without rinsing, enriched with green tea extract, for hair that is shiny, soft and easy to comb.
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Restructuring and revitalizing oil wash for dry, brittle hair.
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It cleanses delicately, giving extreme moisture and sheen.

It protects hair while setting, hindering damage caused by heat.
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Thanks to its strengthening, nourishing, moisturising effect, it is the perfect remedy for dull, delicate hair.
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The strong point of this rich formula is the combined action of its beneficial ingredients.
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Advanced waving technology for natural ondulation and highly defined curls.
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Apply fixing after the development time of the perm to fix the waves.
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Deep moisturizing mask for colored and treated hair, with pomegranate extract and grape polyphenols.
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Leave in treatment for all types of hair, providing moisture, conditioning and gloss.
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No-rinse revitalizing treatment enriched with the active ingredients of flaxseed oil.
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Intensive moisturizing shampoo for colored and treated hair, with pomegranate and grapes polyphenols.
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Frequent wash shampoo.
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Moisturizes the hair and seals the cuticles to retain nutrients inside the hair.
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Before styling, distribute a few drops on lengths and ends for a nourishing thermo-protective action.
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It takes advantage of the dilation of the cuticles to penetrate inside and nourish damaged hair in depth.
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Repairing treatment shampoo.
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Deep repairing treatment for coarse hair, restucturing and providing body and texture to weak and lacklustre hair, damaged by aggressive chemical treatments and environmental stress factors.
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Oil of Argan is a formula which is instantly asorbed by the hair, giving it brilliance, shine and silky finish without residues.
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Sebum regulating shampoo, that helps to normalize the sebum excess of the scalp, encouraging its natural balance.
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Soothing, normalizing lotion that reduces sebum secretion, assuring scalp cleanliness and giving lightness to hair.
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Its active ingredients gives softness and extra gloss to the hair.
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Ideal for a dynamic look with matt effect, to mold your locks providing volume and perfect hold.
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Shining wax, creating tousled looks, sleek strands and wet effect.
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Anti frizz fluid, ideal for sleek hairstyle.
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Strong hold foam for all types of hairstyle.
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Extra strong gel, models and shines the hair.
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Moulding paste with spider effect.
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Liquid crystal serum for instant brightness and extra shine.
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Extra strong hold, protecting and fixing the hairstyles: it does not weigh down and leave residues.
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Volumizing no gas hairspray, providing hold, volume, shape and shine to the hair.
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RESTORATIVE LOTION BASED ON MINERAL SALTS WITH AN ACID PH.
IT FIXES THE NOURISHING AND RESTRUCTURING SUBSTANCES OF PREVIOUS TREATMENTS IN THE HAIR, GIVING EXTREME SOFTNESS AND COMBABILITY.

Semi permanent direct coloring with conditioning and restructuring action. ideal to revive the cosmetic color and keep hair moisturized and soft.
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Semi permanent direct coloring with conditioning and restructuring action. ideal to revive the cosmetic color and keep hair moisturized and soft.
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Semi permanent direct coloring with conditioning and restructuring action. ideal to revive the cosmetic color and keep hair moisturized and soft.
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Semi permanent direct coloring with conditioning and restructuring action. ideal to revive the cosmetic color and keep hair moisturized and soft.
Learn more
Semi permanent direct coloring with conditioning and restructuring action. ideal to revive the cosmetic color and keep hair moisturized and soft.
Learn more
Semi permanent direct coloring with conditioning and restructuring action. ideal to revive the cosmetic color and keep hair moisturized and soft.
Learn more
Semi permanent direct coloring with conditioning and restructuring action. ideal to revive the cosmetic color and keep hair moisturized and soft.
Learn more
Semi permanent direct coloring with conditioning and restructuring action. ideal to revive the cosmetic color and keep hair moisturized and soft.
Learn more
Semi permanent direct coloring with conditioning and restructuring action. ideal to revive the cosmetic color and keep hair moisturized and soft.
Learn more